Brad Cocks is an elite level event specialist who has created, managed and delivered high-profile live events around the world for over 20 years. After starting in theatre, Brad moved into corporate events where he combined his passion for live experiences with his business management skills. Shy and introverted at first, Brad observed and learned from industry professionals, filtering out the best to create his unique style. Brad produced and directed business and sporting events for leading global brands before taking on the challenge to redesign the live event experience portfolio for Tennis Australia's Australian Open Grand Slam, ultimately reaching over one billion viewers globally. 

In 2012 Brad setup his own agency, The Event Collective, offering a collaborative group of high-performing event professionals to the event and entertainment industries. After four years of successful events and productions, Brad sold the business to become the Director of Events and shareholder at DG Global, a world-leading agency. Over the next five years, he led the team in delivering some of the most successful live events ever produced, resulting in industry awards, including Event Agency of the Year. Along the way he experienced a full body and mental shutdown from his relentless pursuit, after which rebuilt himself back to the top his craft with new philosophies and strategies to his work.

Brad's career has led him to work with a range of incredible brands, companies and people,  participate in numerous event industry conferences worldwide, both as a presenter and attendee. Today, he is one of the most diverse and experienced event and business professionals globally, delivering keynote addresses, workshops and consultation worldwide. Brad's approach centres around human connection, live experiences, creativity, teamwork and objective-driven planning.